Kenya Premier League Signs Bumper Deal With Startimes


Kenya
  Kenya Premier League Signs Bumper Deal With Startimes By Sampson Adedeji With barely two days to the start of their new Premier League season, Kenya league body has secured a bumper seven years broadcasting deal with Startimes, BSNSports.com.ng reports. The president of Kenya Football Association, Nick Mwemda, announced the partnership through the country social media handle on Thursday afternoon. "This is a seven year deal, each year the league will receive 1.1 Million USD with an increment of 5% every year and an option to renegotiate in the sixth year", he said The league which was founded in 1963 was stable until the late 1990s and since then its performance had been considered below average, with many of the league's clubs having little or no finances to support themselves. When television right was introduced, the league was give financial boost with teams becoming professional and the majority of the clubs managing to get kit sponsorships. This saw the level of competition improve compared to past periods. Gor Mahia is currently the champions of league after winning it last season.
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Niyi Busari

Award winning journalist, Niyi Busari, the Publisher and CEO of BSN Sports Concepts is one of the most celebrated Nigerian sports journalist of his generation. A"cross-over" professional, he combines the talents and abilities of a print and electronic journalist in a manner that is rare, even though his specialization is print. A graduate of Economics from the University of Abuja where he obtained his Bachelor Degree in 2015.

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