Norman Howell Steps Down as F1 Head of Communications

Norman Howell Steps Down as F1 Head of Communications

Formula One's director of communications, Normal Howell has stepped down.

Howell, a thirty-year veteran of PR and communication strategies, and who reported directly to commercial boss Sean Bratches, was first recruited by Bernie Ecclestone in 2003, but subsequently left to become editor in chief of the Red Bulletin, the sports magazine owned by energy drinks giant Red Bull.

In the 1990s he was appointed head of communications at McLaren and along the way since then he has enjoyed a stint as communications director for FIA - attempting to fill the shoes once so eloquently worn by the legendary Richard Woods - as well as a similar role at UFC (the Ultimate Fighting Championship).

When re-recruited by Formula One Management, just weeks after Liberty Media's purchase of the sport, it was with much fanfare, Bratches stating he was "pleased to name Norman as Formula One's new director of global communications.

"As we embark on an exciting new chapter in Formula One's history, Norman brings a wealth of knowledge and perspective to the newly enhanced leadership team," he added.