Real Madrid Overtake Man Utd as Most Valuable Club
By Admin
Real Madrid have topped Brand Finance’s rankings as football's most valuable club for the first time in nine years. The combination of commercial revenues and on-the-pitch success in the UEFA Champions League has propelled Los Blancos to the apex of the value pyramid.
The Spanish giants' brand value increased by 26.9 per cent from 2018 to 2019 and is now worth more than €1.6 billion (£1.4bn/$1.79bn). This is despite a disappointing season on the pitch following the sale of Cristiano Ronaldo to Juventus last season.
Despite Madrid’s BSI actually dropping from 96.2 to 95.5, the club were able to overtake Manchester United as the 20-time English champions’ brand value fell 5.8 per cent year-on-year.
Barcelona, Bayern Munich, Manchester City, Liverpool, Chelsea, Paris Saint-Germain, Arsenal and Tottenham make up the rest of the top 10.
Wolves skyrocketed into the top 50, coming in at 28th as a new entry. The club were only promoted to the Premier League at the start of the 2018-19 season, but an excellent season on the pitch has seen their value boosted.
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